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wafra_post

أساسيات عمل الإعلانات ونماذج احتساب الأرباح

شهد العالم نقلة نوعيّة في العقد ونيّف الأخير بكل ما يخص الاعلانات وعملها، فبعد عقود طويلة من التعرّض اليوميّ والمكثف للاعلانات، بدأ سؤال الجدوى بالتنامي: “ما مدى تأثير هذه الاعلانات وكيف يتم قياس تأثيرها ونتائج عملها؟”، “هل المبالغ والجهود المستثمرة بتصدير الاعلانات وعملها تؤتي بالنتائج المرجوّة؟ وكيف يتم نهاية تحسين العائد الانتاجيّ من عمل الاعلانات؟” . ومن هنا بدأ العمل بالاعلانات على أساس “الأداء”، أي الانجاز أو الفاعليّة التي يحققها الاعلان، حيث بدأ العمل بالاعلانات وفقًا للأداء- ال  Performance.من هنا

aas2016_cairo-7

ARAB AFFILIATE SUMMIT 2016 – Cairo, Egypt

AAS (3rd year in row) will be held on  September 24-25, 2016 –and will take place at the Intercontinental Hotel City Stars, Cairo, Egypt. AAS is the first Affiliate Marketing event in MENA region, with its sole purpose is to spread the knowledge of Affiliate Marketing. AAS was launched in 2014 by Mahmoud Fathy and Mohammad Khartabil aiming to connect all stakeholders of the industry under one roof. The main goal of the event is to Learn, Connect, and Start. for more info


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dmexco_14-15-sep2016

dmexco 2016 – Cologne, Germany

During 14-15 September 2016 – dmexco will be held on the exhibition grounds in Cologne. It is the global business and innovation platform of the digital economy. It enables visitors to experience disruptive trends and defines the business potential of tomorrow. This is the meeting place for makers and shakers, visionaries, marketing and media professionals, techies, and creative thinkers. dmexco combines the leading trade fair for digital marketing with an extraordinary conference — and it’s the sector’s top event of the year. We


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digiday_florida

DIGIDAY PUBLISHING SUMMIT, Key Biscayne, FL, USA

19-21 September, 2016  The Digiday Publishing Summit gathers leading publishing executives to discuss these issues and how they’re trying to make money off their content, no matter where it’s distributed. We will atend this summit and you can schedule a meeting with us: Your EmailWrite your questions here Read More about This Event – Click Here