1. Collecting Personally Identifiable Information
“Personally Identifiable Information” means any information obtained through your use of the Site which might reasonably be used to specifically identify you and may include, among other, your name, title, company, address, email. To the extent Personally Identifiable Information has been collected from you, you acknowledge such collection is done on a voluntary basis to enable the Company to provide you efficient access to features, functions, promotions, products and services.
In addition, we collect information from you for the purpose of opening an account, billing payment and payment instruments from you for products and services you order or purchase from the Company.
2. Non-Personal Information
We automatically collect non-personal information such as IP addresses during your access and use of the Site to help diagnose problems with our server, and to identify ways of making our Site better. This information is not linked to anything Personally Identifiable Information.
3. Tracking Technologies and Use and Setting of Digital Identifiers A digital identifier is information that a Site puts on your hard disk so that it can remember something about you at a later time (More technically, it is information for future use that is stored by the server on the client side of a client/server communication, such as “cookies”.) We automatically use ‘digital identifiers’ for tracking transactions, identification, security and the user characteristics as set forth herein. No Personally Identifiable Information is collected by use of digital identifier and we use the information collected through such digital identifier to analyze trends, administer the Site, track movements on the Site and gather aggregate demographic information about visitors so we can continually improve the Site.
We also employ or our third party advertising partner employs a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to our customers’ personally identifiable information.
We also gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.
We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole.
We do not link this automatically-collected data to Personal Information.
If you would like to learn about and edit your choices regarding ‘digital identifiers’ on this Site, please click on “Cookies on this site” located on the homepage to choose the selection appropriate for you. Please note the ‘digital identifiers’ on our site may change periodically and we will update this preference manager accordingly to have the most up to date ‘digital identifiers’ included in this tool.
We employ industry standard security measures to ensure the security of all data. Any data that is stored on our servers is treated as proprietary and confidential and is not available to the public. We maintain an internal security policy with respect to the confidentiality of your data, allowing access only to those employees or third parties who have a need to know such information.
While Company has taken measures to protect your information, please know that (i) no computer system is immune from intrusion; and (ii) information transmitted to the Site may need to pass through many systems in order to process such information. Therefore, We cannot guarantee the absolute security or confidentiality of information transmitted to the Site and you hereby acknowledge and assume the risks relating to any such communication.
5. Information Sharing
We may use the collected Personally Identifiable Information and non-personal information for any legally permissible purpose in our sole discretion, including but not limited to those detailed below:
We may share your information with various third party vendors that are not part of the Company.
When you participate in our programs, we will transfer the information you submitted on the form to the applicable advertisers with whom we cooperate.
We may directly or through the use of third party ad networks or ad serving companies to serve advertisements on third party advertising partner websites. We pass information about you to these companies so that they can deliver targeted advertisements that they believe will be of interest to you, which do not include sharing of Personally Identifiable Information.
We may use third party service providers to enhance our database with additional elements of our services.
6. Third Party Links, Social Media Platforms and Third Party ‘Digital Identifiers’
You acknowledge and confirm that the use of ‘digital identifiers’ by our partners, affiliates, tracking utility company, service providers is not covered by our privacy statement and are governed by the applicable policies set forth therein. We do not have access or control over these ‘Digital Identifiers’. Our partners, affiliates, tracking utility company, service providers may also use session ID cookies to make it easier for you to navigate our site, in order for you to use the shopping cart, etc.
7. Permitted Disclosures